“A-grade data. Everything else is B-grade.”
DoorDash possessed competitive pricing information, but it was limited to logged-out data—prices displayed before purchase commitment. The company lacked authenticated checkout data showing actual totals with fees, taxes, discounts, and context-specific promotions.
TinyFish enabled DoorDash to collect authenticated checkout data across 20+ countries, increasing daily collection three-fold. The platform simulated genuine customer interactions to capture receipt-level pricing information.
DoorDash now understands actual competitor pricing as customers experience it—not menu prices, but real receipt totals including all fees and applicable discounts.
TinyFish's platform manages web interaction complexity at scale.
